PSA Pricing Strategy Advisor Certification

  • Friday, February 19, 2021
  • Monday, February 22, 2021
  • 2 sessions
  • Friday, February 19, 2021, 8:30 AM 12:00 PM (EST)
  • Monday, February 22, 2021, 1:00 PM 4:30 PM (EST)
  • Zoom


  • For all Women's Council of Realtors, Frederick Members (it's never too late to sign up and get great deals and savings!)
  • Save on this event and more when you become a registered member!


The Pricing Strategy Advisor (PSA) certification is specifically designed to enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values.

What You Gain


  • The purpose and benefits of CMAs, and how to guide clients through them
  • Terminology of pricing and valuation
  • The Code of Ethics as it relates to pricing
  • How to identify appropriate comparables, and where to find information about them
  • The role of supply and demand in pricing
  • How to adjust comparables
  • Specific challenges and special situations in making adjustments
  • How to work with appraisers
  • How to hone your pricing skills and practices


  • Use of PSA logo and name
  • Downloadable PSA Certificate
  • Customizable Press Release
  • PSA Customizable Marketing Materials
  • Monthly e-newsletter
  • Facebook private networking group


Price is $140 for Members and $190 for non members.

Zoom link to be emailed to registrants the day before event.

© Copywright  Women's Council of Realtors, Frederick Network, 478 Prospect Blvd, Frederick, MD 21701 | 800 - 285 2955

MISSION STATEMENT:  We are a network of successful REALTORS®, advancing women
as professionals and leaders in business, the industry and the communities we serve.

Powered by Wild Apricot Membership Software